Our Grassroots Marketing course, taught by industry leader Lester Conn, explains the importance of Grassroots Marketing efforts and the different strategies proven to be successful for insurance agents.

In this course, Lester covers all the bases, including what Grassroots Marketing is, how agents can get started, the intricacies of event marketing, how to become a subject matter expert, and the overall return on investment.

Upon completion of this course, agents will be equipped to take their agency to the next level by generating their own organic, low-cost, high-quality leads!

After each lesson, you’ll have the opportunity to test your knowledge with a short quiz in preparation for the final exam. After passing, move forward with confidence that you understand the benefits and strategies of Grassroots Marketing and start implementing it into your agency’s marketing efforts.